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Did Sony done it again? Following the success of the hit anime Demon Slayer: Infinity Castle, which earned in excess of $600 million globally, the latest Chainsaw Man film has surpassed the $100 million threshold internationally, reaching a international earnings of $108 million during its debut. This feature surpassed the thriller Black Phone 2 (almost $13 million) in its second weekend in theaters, as well as the music documentary Springsteen: Deliver Me From Nowhere starring the talented Jeremy Allen White (nine million dollars).

Strong U.S. and Worldwide Results

Directed by filmmaker Tatsuya Yoshihara, the movie is a direct continuation of the debut season of the Chainsaw Man series. It grossed over $18 million in the U.S. after a powerful five-point-two-million-dollar Saturday earnings and four-point-five-million-dollar Sunday take. Internationally, the produced by MAPPA film added $14.7M across 46 Sony markets, resulting in a global sum of over $60 million via Sony ($43.1 million international, $18.2 million domestic). The studio has not yet revealed its official box office total.

Parallels to Previous Successful Anime Films

Promotional firm White Box Entertainment noted in prior discussions, contrasting the movie's expected results to Jujutsu Kaisen 0, which grossed thirty-four million dollars in the North America in the year 2022 and started with a similar eighteen million dollars in the U.S.. This movie's opening frame matches that marker, while its $108M global gross presently stands slightly below the earlier film's $166.6M total earnings. Although it’s unlikely this Chainsaw Man film will earn the earnings seen by mega hit the enormous hit Demon Slayer: Infinity Castle, this is still a huge win for the distributor.

Promotional Campaigns Fuel Success

Sony and its subsidiary Crunchyroll have effectively leveraged community involvement to propel their leadership at the cinema for anime films. This film's advertising push began at the Anime Expo in LA in July with a MAPPA presentation, exclusive activations, and photo opportunities with Pochita, followed by a major presence at NYCC featuring behind-the-scenes footage, audience giveaways, and further MAPPA discussions. Additionally, there was an exclusive fan screening for general audiences and content creators as well after the final day of the gathering.

Looking Ahead

2025 stands as a major time for anime, and for Sony, which has one more animated movie premiering in 2025 in the film Jujutsu Kaisen: Execution in November.